Clark Strategy Group specializes in communications strategy.

Communications Strategy

In today’s highly polarized America, the ongoing “culture war” interacts with business and commerce in whole new ways.

A wrong step can be costly.

Delta Airlines, Dick’s Sporting Goods, Target, Chick-fil-A, and Netflix all had well-meaning public statements misfire, resulting in negative press, boycott and impact on the bottom-line.

Our team has led national issue-advocacy groups. We understand the political pressures and pitfalls of the communications space. Our strategists have also executed earned and paid media campaigns that connected with tens of millions of viewers.

We help our clients:

  • evaluate situations and potential responses;
  • create long-term communications plans that promote goals and avoid pitfalls; and,
  • manage crisis communications to mitigate unanticipated events.

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Washington, DC





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