Data Centers Should Be a Win for Communities. Why Are Companies Losing the Argument?
Data centers can be one of the biggest economic wins a community can land. It is astounding how far the public argument has drifted from that reality.
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The MAHA Inflection Point
MAHA is no longer a movement looking for a moment. The 2026 midterms will decide whether it becomes the durable healthcare coalition of the next decade — or a political window that closed before it was used.
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The Approval Rating That Actually Matters
Gallup says global approval of American leadership is falling. Ask yourself: falling among whom? The nations that spent eighty years under American security while spending their own money on other things.
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An American Story: Trump, Xi, Maduro, and the Last Founder
Two centuries after James Monroe — the last founder to serve as president — articulated the doctrine that bears his name, it still shapes American strategy toward China, Venezuela, and the hemisphere.
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Shedeur Sanders' Draft Fumble: A Busted Public Relations Play
A case study in what happens when personal-branding strategy collides with audience expectations. Sanders didn't suffer from a lack of talent — he suffered from a pre-draft PR campaign that misread its target audience.
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In the Era of Trump, Silicon Valley is Coding Its Own Decline
Silicon Valley's self-imposed thought bubble is putting its storied tech giants at risk of missing America's next economic wave — and a Bay Area native watched the shift happen firsthand.
Read MoreConservatives Continue Ditching Brands in Record Numbers
A January 2025 Harris Poll reveals 41% of conservative Americans are steering their dollars toward brands that vibe with their values — nearly double the trend from a few years back. Subtle cues are sparking a retail reckoning.
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The White House Correspondents' Association Departure Was Long Overdue
Why did the Trump administration end the Correspondents' Association's decades-long hold on the press briefing room? Simple: traditional media's relevance has been fading for years, and the 2024 landslide confirmed it.
Read MoreThe Resurgence of American Values in Marketing: PR Strategies for 2025
The era of 'America First,' freedom, and liberty is back, and it's resonating deeply with consumers. Is your company's branding on board?
Read MoreDEI Policies Endanger Brands as American Consumers Say “Enough!”
Major brands like Ford, Tractor Supply, John Deere, and Harley-Davidson have incurred damaging consumer backlash over DEI policies. This trend is just beginning, and CEOs need to take notice.
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The Power of Earned Media: How Trump Defied the Odds — and What Your Business Can Learn
Despite being outspent nearly two-to-one, Trump's 2024 campaign triumphed. The reason: in an era when traditional advertising is losing its impact, earned media emerged as the game-changer. Here's the lesson for your business.
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